Sub-for-sub or rewards for likes and views
YouTube may take the video down.
Last verified
What triggers it
Offering rewards for likes, comments, views or subscribers, 'sub4sub' schemes, promoting purchased views, or videos that exist only to farm engagement.
What YouTube says
“Offering to subscribe to another creator’s channel only if they subscribe to your channel (“sub4sub”)”
We last checked this against YouTube's page on .
How to fix it
Remove reward-for-engagement mechanics; keep a plain call to action.
Good to know
Look for 'sub for sub', 'like to enter', 'comment to win' tied to rewards, and offers of views or subscribers. Plain calls to action ('please like and subscribe') are explicitly allowed.
Can FYProof spot it?
A full check of your video looks for it in what's said, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: not for this rule
- Speech: looked at for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
The free caption check below looks for wording linked to this rule in a caption and hashtags.
Free caption check
Is my caption at risk?
Paste the caption and hashtags you plan to post. We check the words against each platform's published rules in a second. Nothing you type is saved.
Related YouTube rules
Platforms change their rules often. This page sums up what YouTube publishes; it isn't legal advice.