Reposted content with minor edits (not recommended)

Instagram may leave the video out of recommendations, so fewer people see it.

Not recommendedHow serious: Worth fixingInstagramReposted or unoriginal videos

Last verified

What triggers it

Unoriginal content largely repurposed from another source with only minor, immaterial edits.

What Instagram says

“Unoriginal content that is largely repurposed from another source”
Recommendations on Instagram
Official source: help.instagram.com/313829416281232

We last checked this against Instagram's page on .

How to fix it

Add real value: your own footage, on-screen presence, commentary or new information.

Good to know

Downloaded clips with a caption bar, border, speed change or credit added. Material edits (your own presence, voiceover commentary, new analysis, meme or parody transformation) are fine.

Can FYProof spot it?

A full check of your video looks for it in what's shown and the words on screen. What a check finds is an estimate, not a guarantee.

  • Video: looked at for this rule
  • Speech: not for this rule
  • On-screen text: looked at for this rule
  • Caption: not for this rule
  • Hashtags: not for this rule

It doesn't recognize songs or match clips against copyright catalogs, so it can't tell whether you have the rights to them.

The same rule on Facebook

Platforms change their rules often. This page sums up what Instagram publishes; it isn't legal advice.

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