Selling weight-loss products with big claims

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RemovalHow serious: SeriousTikTokHealth claims

Last verified

What triggers it

Selling or marketing products or services for weight loss or muscle gain that are prone to misuse and risky, or any such product promoted with exaggerated or harmful claims (e.g. unrealistic results).

What TikTok says

“Any product or service promoted with exaggerated or harmful claims, such as unrealistic weight loss results”
TikTok, Community Guidelines: Mental and Behavioral Health
Official source: tiktok.com/safety/en/policies-and-engagement/mental-behavioral-health

We last checked this against TikTok's page on .

How to fix it

Drop the product promotion or the result claims. Licensed medical businesses should use a verified business account where TikTok allows it.

Good to know

Look for 'lose 10 lbs in a week', appetite suppressants, fat burners, detox teas, unprescribed weight-loss injections, plus a link, code or 'DM to buy'.

Can FYProof spot it?

A full check of your video looks for it in what's shown, what's said, the words on screen, the caption and the hashtags. What a check finds is an estimate, not a guarantee.

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  • Caption: looked at for this rule
  • Hashtags: looked at for this rule

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