Swearing aimed at a person or group
Snapchat may leave the video out of recommendations, so fewer people see it.
About to post? A full check of your video looks for this in what's said, the words on screen and the caption, with a plain fix.
Check a video freeWhat triggers it
Coarse language or profanity directed at an individual or group, even if bleeped or blurred.
What Snapchat says
“these Recommendation Eligibility Guidelines prohibit coarse language or profanity directed at an individual or group, even if it is bleeped or obscured”
How to fix it
Cut or reword insults aimed at people.
Good to know
Profanity with a target ('you're a f***ing idiot', insults at a named group). General swearing not aimed at anyone ('this is f***ing amazing') is allowed. Bleeping does not fix targeted profanity.
Can FYProof spot it?
A full check of your video looks for it in what's said, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: not for this rule
- Speech: looked at for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
Sounds other than speech, such as music, aren't checked.
Compare this rule across platforms
Related Snapchat rules
Platforms change their rules often. This page sums up what Snapchat publishes; it isn't legal advice.