Template, repetitive or automated content (not monetizable)

The video may not earn money on Snapchat.

DemonetizationHow serious: Worth fixingSnapchatReposted or unoriginal videos

Last verified

What triggers it

Reposting your own content, reusing the same tile image, near-identical Snaps such as nodding and pointing at text quotes, stock reaction footage or template-based effects as the main contribution.

What Snapchat says

“This includes content where the core visual or audio contribution is mechanically or automatically generated, such as the consistent use of stock reaction footage, or template-based visual effects.”
Snapchat, Creator Monetization Policy
Official source: values.snap.com/policy/creator-monetization-policy

We last checked this against Snapchat's page on .

How to fix it

Add real creative effort: your own voice, footage and editing that differ from post to post.

Good to know

Text-quote videos with a person nodding or pointing, AI voice over stock clips, the same format with only the words changed.

Can FYProof spot it?

A full check of your video looks for it in what's shown and the words on screen. What a check finds is an estimate, not a guarantee.

  • Video: looked at for this rule
  • Speech: not for this rule
  • On-screen text: looked at for this rule
  • Caption: not for this rule
  • Hashtags: not for this rule

Sounds other than speech, such as music, aren't checked.

Platforms change their rules often. This page sums up what Snapchat publishes; it isn't legal advice.

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