Borderline content shown less often
Pinterest may leave the video out of recommendations, so fewer people see it.
About to post? A full check of your video looks for this in what's shown, what's said, the words on screen and the caption, with a plain fix.
Check a video freeWhat triggers it
Content close to a policy line, content kept for an acceptable reason (education, condemnation, remembrance), or content Pinterest's systems predict is not inspirational, relevant or safe.
What Pinterest says
“Content that our systems predict may not meet those criteria may be shown less often or less prominently, even if we haven't determined that the content necessarily goes against our Community Guidelines.”
How to fix it
Keep the video clearly positive, useful and away from policy edges if you want it in search and the home feed.
Good to know
Limited distribution means the Pin stays up but 'won’t be featured in recommendation or discovery surfaces, such as search results or the home feed'. Pinterest may also add a sensitivity screen.
Can FYProof spot it?
A full check of your video looks for it in what's shown, what's said, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: looked at for this rule
- Speech: looked at for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
Compare this rule across platforms
Related Pinterest rules
Platforms change their rules often. This page sums up what Pinterest publishes; it isn't legal advice.