Unrelated long captions or engagement pods (not recommended)
Facebook may leave the video out of recommendations, so fewer people see it.
Not recommendedHow serious: Worth fixingFacebookSpam and misleading tricks
Last verified
What triggers it
Long captions unrelated to the content (keyword or hashtag stuffing) and coordinated comment networks used to inflate engagement.
What Facebook says
“Long captions unrelated to the underlying content and coordinated comment networks intended to artificially drive engagement and distribution.”
We last checked this against Facebook's page on .
How to fix it
Keep the caption about what is in the video and drop unrelated tags; leave engagement pods.
Good to know
Compare the caption topic with what the video shows; watch for pasted keyword blocks and trending tags unrelated to the content.
Can FYProof spot it?
A full check of your video looks for it in the caption and the hashtags. What a check finds is an estimate, not a guarantee.
- Video: not for this rule
- Speech: not for this rule
- On-screen text: not for this rule
- Caption: looked at for this rule
- Hashtags: looked at for this rule
The same rule on Instagram
Related Facebook rules
Platforms change their rules often. This page sums up what Facebook publishes; it isn't legal advice.