Identifiable person filmed or AI-faked without consent

YouTube may take the video down.

RemovalHow serious: Worth fixingYouTubePrivacy

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What triggers it

A uniquely identifiable private person (face, voice, full name, contact or financial details) shown without their consent, including in private or sensitive situations, or a realistic AI-altered or synthetic likeness of a real person.

What YouTube says

“If someone has used AI to alter or create content that looks or sounds like you, you can ask for it to be removed.”
YouTube, Protecting your identity
Official source: support.google.com/youtube/answer/2801895

How to fix it

Get permission from people you film, or blur faces and identifying details; don't make realistic AI versions of real people without consent.

Good to know

Watch for clearly visible faces of bystanders, customers, staff or children in private settings (homes, hospitals, bathrooms), readable names or addresses, and realistic AI depictions of real people. Public figures in public-interest or newsworthy content are less likely to be removed; parody and satire count in favour.

Can FYProof spot it?

A full check of your video looks for it in what's shown, what's said and the words on screen. What a check finds is an estimate, not a guarantee.

  • Video: looked at for this rule
  • Speech: looked at for this rule
  • On-screen text: looked at for this rule
  • Caption: not for this rule
  • Hashtags: not for this rule

Sounds other than speech, such as music, aren't checked.

Compare this rule across platforms

Platforms change their rules often. This page sums up what YouTube publishes; it isn't legal advice.

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