Kid-styled video with adult or scary themes

YouTube may take the video down.

RemovalHow serious: SeriousYouTubeMinors' safety

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What triggers it

Content that targets young children or families (cartoon characters, kids' keywords, 'made for kids' setting) but contains sexual themes, violence, obscenity, medical procedures, self-harm, adult horror characters or other themes meant to shock young viewers.

What YouTube says

“Content that targets young minors and families with age-inappropriate themes within an educational, documentary, scientific, or artistic context may receive an exception.”
YouTube, Child safety policy
Official source: support.google.com/youtube/answer/2801999

How to fix it

Don't use kid-appealing characters, thumbnails or keywords for mature content; set the audience accurately and age-restrict adult animation yourself.

Good to know

Look for popular kids' characters, nursery-rhyme music or 'for kids' keywords combined with violence, injections, horror or sexual jokes. Adult animation not styled or labelled for kids is age-restricted instead.

Can FYProof spot it?

A full check of your video looks for it in what's shown, what's said, the caption and the hashtags. What a check finds is an estimate, not a guarantee.

  • Video: looked at for this rule
  • Speech: looked at for this rule
  • On-screen text: not for this rule
  • Caption: looked at for this rule
  • Hashtags: looked at for this rule

Compare this rule across platforms

Platforms change their rules often. This page sums up what YouTube publishes; it isn't legal advice.

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