Mature, scary or bad-behaviour themes in kids content
The video may not earn money on YouTube.
About to post? A full check of your video looks for this in what's shown, what's said and the caption, with a plain fix.
Check a video freeWhat triggers it
Made-for-kids content with mature themes (sex, realistic violence or weapons, any moderate or stronger profanity, drugs, alcohol), scary content aimed at kids (jump scares, kidnapping, horror characters), or content encouraging bad behaviour (bullying, cheating, binge-eating sugar, dangerous DIY).
What YouTube says
“Themes that are mostly associated with teen or adult audiences such as nudity, sex, realistic violence, drugs, alcohol, or profanity in the video, thumbnail, or title.”
How to fix it
For made-for-kids uploads, use zero profanity, no realistic guns and no horror characters.
Good to know
Applies only when the video is made for kids or clearly aimed at children; then any swearing or realistic gun counts.
Can FYProof spot it?
A full check of your video looks for it in what's shown, what's said and the caption. What a check finds is an estimate, not a guarantee.
- Video: looked at for this rule
- Speech: looked at for this rule
- On-screen text: not for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
Sounds other than speech, such as music, aren't checked.
Compare this rule across platforms
Related YouTube rules
Platforms change their rules often. This page sums up what YouTube publishes; it isn't legal advice.