Pitching alcohol, tobacco or miracle health products
Snapchat may leave the video out of recommendations, so fewer people see it.
Not recommendedHow serious: Worth fixingSnapchatRegulated goods
Last verified
What triggers it
Content that solicits regulated products or services such as alcohol, tobacco or health products with unrealistic claims, even when sharing it with followers is allowed.
What Snapchat says
“But in order to be eligible for recommendation, content must not solicit regulated products or services, including but not limited to: alcohol, tobacco, health products with unrealistic claims, and others.”
We last checked this against Snapchat's page on .
How to fix it
Drop the sales pitch if you want recommendation reach.
Good to know
Any 'buy', 'link', 'code' pitch for these products, including sponsored posts.
Can FYProof spot it?
A full check of your video looks for it in what's shown, what's said, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: looked at for this rule
- Speech: looked at for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
Related Snapchat rules
Platforms change their rules often. This page sums up what Snapchat publishes; it isn't legal advice.