Sensational coverage of non-newsworthy crimes
Snapchat may leave the video out of recommendations, so fewer people see it.
Last verified
What triggers it
Content focused on violent or disturbing incidents (especially involving minors) that are not newsworthy, i.e. not timely or not about a prominent person, group or ongoing public issue.
What Snapchat says
“These Recommendation Eligibility Guidelines deny amplification to content that focuses on non-newsworthy violent or disturbing incidents, including violent or sexual crimes, especially those involving minors.”
We last checked this against Snapchat's page on .
How to fix it
Keep to timely, public-interest news and avoid sensational framing.
Good to know
True-crime style retellings of local crimes, CCTV crime clips posted for shock. Timely, factual news about a prominent person, group or ongoing public issue does not count.
Can FYProof spot it?
A full check of your video looks for it in what's shown, what's said, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: looked at for this rule
- Speech: looked at for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
Related Snapchat rules
Platforms change their rules often. This page sums up what Snapchat publishes; it isn't legal advice.