Links with redirects, pop-ups or switched destinations

Snapchat may leave the video out of recommendations, so fewer people see it.

Not recommendedHow serious: Worth fixingSnapchatSpam and misleading tricks

Last verified

What triggers it

Links that redirect excessively, open pop-ups or pop-unders, carry heavy ad load, or whose landing page is changed after posting.

What Snapchat says

“We prohibit links with excessive redirects or links that generate pop-ups or pop-unders or excessive ad load.”
Snapchat, Recommendation Eligibility: False or Deceptive Information
Official source: values.snap.com/policy/content-guidelines-recommendation-eligibility/recommen...

We last checked this against Snapchat's page on .

How to fix it

Link straight to the final page and do not change it after posting.

Good to know

URL shorteners chaining to other sites, 'link changed' notes.

Can FYProof spot it?

A full check of your video looks for it in the words on screen and the caption. What a check finds is an estimate, not a guarantee.

  • Video: not for this rule
  • Speech: not for this rule
  • On-screen text: looked at for this rule
  • Caption: looked at for this rule
  • Hashtags: not for this rule

Platforms change their rules often. This page sums up what Snapchat publishes; it isn't legal advice.

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