Exploiting a tragedy or using its keywords for views

The video may not earn money on YouTube.

DemonetizationHow serious: Worth fixingYouTubeOther

About to post? A full check of your video looks for this in what's said, the caption and the hashtags, with a plain fix.

Check a video free

What triggers it

During a declared sensitive event (disaster, attack, conflict, health emergency), content that profits from or exploits it, including adding event keywords or hashtags to drive traffic.

What YouTube says

“Using keywords related to a sensitive event to attempt to drive additional traffic.”
YouTube, Advertiser-friendly content guidelines
Official source: support.google.com/youtube/answer/6162278

How to fix it

Don't put tragedy keywords or hashtags on unrelated videos.

Good to know

Non-exploitative news and discussion are fine.

Can FYProof spot it?

A full check of your video looks for it in what's said, the caption and the hashtags. What a check finds is an estimate, not a guarantee.

  • Video: not for this rule
  • Speech: looked at for this rule
  • On-screen text: not for this rule
  • Caption: looked at for this rule
  • Hashtags: looked at for this rule

Compare this rule across platforms

Platforms change their rules often. This page sums up what YouTube publishes; it isn't legal advice.

Your next post,
pre-checked.

Make an account and check your next video before it goes up. Free during the beta.

Guides to read next