Misleading or deceptive links
Instagram may take the video down.
RemovalHow serious: SeriousInstagramLinks to other sites
About to post? A full check of your video looks for this in what's shown, the words on screen and the caption, with a plain fix.
Check a video freeWhat triggers it
A link that promises one thing and delivers something substantially different, landing pages that require a captcha/ad click and then switch domains, fake play buttons or Meta-looking features, or lookalike domains impersonating brands.
What Instagram says
“Content containing a link that promises one type of content but delivers something substantially different.”
How to fix it
Link straight to the promised content on a reputable domain and describe it accurately.
Can FYProof spot it?
A full check of your video looks for it in what's shown, the words on screen and the caption. What a check finds is an estimate, not a guarantee.
- Video: looked at for this rule
- Speech: not for this rule
- On-screen text: looked at for this rule
- Caption: looked at for this rule
- Hashtags: not for this rule
The same rule on Facebook and Threads
Compare this rule across platforms
Related Instagram rules
Platforms change their rules often. This page sums up what Instagram publishes; it isn't legal advice.